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Here at Platformation, we believe the utmost in being well-equipped with the tools necessary to penetrate the ever-changing landscape of social media. Which is why with us, you will only be one step away from casting nets wide enough to catch your intended target audience, and making a substantial dent with your web presence in the face of new media.

about

With the countless social networking sites surfacing in the recent years, it can get pretty overwhelming when deciding on which of these platforms to use in order to make your mark in the virtual marketplace.

Platformation believes it is vital for each and every business to formulate a comprehensive plan for New Media Marketing in order to flourish in the already saturated World Wide Web, and this is where we can help.

Through the strategic use of SEO (Search Engine Optimisation), we promise you higher results in sales by driving qualified visitors to your website and increasing your products/services awareness, all this through leveraging your existing online investments.

services

Start off well with effective branding for new businesses looking to conquer the internet audience. Read more

Drive higher volumes to traffic to your business through keyword searches.
Read more

Creates and leads powerful social media campaigns that will intelligently rocket your traffic, promote your brand and grow leads and sales Read more

Give us a buzz and ask for a free consultation now! Read more

web-design-ecommerce

Did you know…

That most websites do not load effectively on all five major internet browsers?

That potential customers turn away when websites take too long to load?

That customers are put off when they come across dead links on your website?

That customers who are interested in purchasing your product get put off by confusing site navigation and will give up the entire process due to that?

Now you do.

We understand that web design is more than just eye-candy, and it is absolutely necessary to meet both form and function to keep people clicking. Whether you are building a corporate website, or a blogshop, Platformation will be sure carefully analyse your business in order to give you a comprehensive list of tailor-made options.

Email us for an assessment!

promotions

Trying to get more attention with your online audience and needing all the help you can get?

We can help you manage your website. Our promotional packages start from S$199

search-engine-optimisation

The Opportunity: Search engines like Google, Yahoo and Bing amasses over 1 billion searches a day. Many of these users are searching for information about your products and services.

The Solution: With SEO, you can reach out to these users by increasing your website’s visibility in the search engines for keywords that are related to your business.

The Benefits: You get better conversions with SEO because of the keyword and country-targeting. SEO is also measurable, allowing your to easily justify your campaign.

The Mechanics: SEO basically involves changing your website content to increase relevance (20%) and building high-quality backlinks to increase trust (80%).

social-media-marketing

Social media marketing is today one of the most effective online marketing methods and it is a process of carrying out a fully integrated marketing plan

involving social sites. Through social media marketing, business owners now can connect to their target markets directly and effectively and in creative ways too. The growth of social media and social sites have created opportunities for business owners to directly communicate with their customers and on a more personal level.

Social media sites such as Facebook, Youtube and Twitter are hugely popular platforms which are easily accessible to anyone at no cost. As such, there are millions of consumers who are active on such sites, opening doors for business owners to utilize the opportunity to increase their brand awareness and to communicate with their target consumers. Moreover, social media sites are relatively inexpensive platforms to conduct marketing campaigns, making it feasible for organizations of various sizes to compete on common ground.

Social media marketing campaigns usually revolve around the creation of unique content that generates attention and conversations. Such content generates not only interest but encourages members to share it with the social networks they are part of. As the content spreads from one to another, it not only gains attention but it gains attention for the creator behind it.

Social media without a doubt, is here to stay and with its power and ability to create a community in a short period of time, it’s no wonder why so many organizations have started concentrating their marketing efforts online. Today, businesses and organizations have the ability to narrow down to their target audience, get them into a community and start bridging relationships and communicating with customers and clients.

Here’s what social media marketing can achieve for you:

Reach out to target consumers
Strong branding through profile pages, messages, social media content
Better customer service, e.g. direct response to customer complaints
Receive feedback from consumers directly
Easily broadcast updates, announcements, news etc.
Effective and viral promotional campaigns
Online advertising which can get spread around from user to user

Social media marketing campaigns are carefully thought out online marketing plans which help businesses and organizations spread their marketing message easily across social media sites. We will plan and launch social media marketing campaigns revolving around your company, brand or website, building for you an online community on social sites such as uch as Facebook, Youtube and Twitter. With our creative marketing campaigns, you will discover how we use various strategies to help you reach out, connect with and interact with the millions of users on these social sites.

We offer the following marketing services:

Facebook is a massive advertising platform and we can help you take advantage of this by connecting with thousands of Facebook users who make up your potential target consumers through a Facebook page which we create for you. When used effectively, Facebook becomes a great tool to use to spread a message. We will develop and execute on a strategy to produce high-quality, entertaining content and campaigns that help you attract and reach out to social media users.

Twitter is an effective social marketing tool and you can begin earning from the Twitter marketing boom. Don’t know much about Twitter? It is an essential tool for anyone to engage its audience and to build a conversation with them. Twitter is one such site that can help you boost your social media marketing campaigns and we can help you gain followers on Twitter whom you can tweet your marketing messages to! It has the potential to become your organisation’s greatest marketing tool in a short period of time. We will not only create a Twitter profile but design a custom background that reflects your brand well. Through using Twitter, we will create a community and following around your company brand.

Are your YouTube videos not getting any viewerships? Not to worry, because we have the ability to improve your YouTube marketing efforts and make sure your video gets targeted views! With YouTube getting over one billion views per day, no social media marketing campaign is complete without marketing on YouTube. The simple fact is that it’s an all-powerful online marketing medium that should not be cast aside in your marketing efforts. And we will create a video channel for you and create targeted viewership right to your video page!

faq

We understand that you may have loads of questions that are unanswered. Here’s what we found that might be useful as you do your research pertaining to the services.

1. What exactly is SEO?

Search Engine Optimization (SEO) refers to the effective utilization of search engines to draw traffic to a Web site. It is an ongoing, continuously evolving and high maintenance process that includes the customization of a site for higher search engine rankings.

SEO is to drive qualified visitors to your web site, by increasing your product/service awareness, capturing additional qualified prospects, resulting in additional sales – all of which leverage your existing online investments.

2. How can SEO benefits my business?

It’s equally important to know the question before you seek out the solution. What can Search Engine Optimisation do for me?

Increased targeted traffic – When your website is listed on top of search engines, you will start to enjoy more ‘targeted’ traffic. We refer this traffic as ‘targeted’ traffic because these are people who actually searched for your products or services, and this would also mean that they are more likely contact you or buy from your site. In short, the more targeted traffic you have to your site, the more the potential sales will be.

Global target market – When you deploy search engine marketing as one of your marketing channel, you will now be looking at a global audience. Search engines are being used by people from around the world – your products and services can now reach places that traditional marketing method can’t.

Reduced marketing cost – SEO is a cost-effective marketing channel for companies that are interested to extend their business internationally. As opposed to other traditional marketing strategies, SEO has less risks yet giving higher potential returns.

Measurable ROI – With the availability of comprehensive monthly statistics reports, you can now track and study your visitors in many ways. For instance, you are able to find out how many visitors and how many sales transactions are made from different search engines. This way, you will know which search engine brings you more returns and you may want to focus your website optimization on the other search engines.

Dominate your competition – When your site is listed on top of search engines, you have that extra advantage against your competitors. Naturally, you will enjoy more traffic, more enquiries and most importantly, more business opportunities.

3. Where do I start?

Just contact us immediately with your queries and we will advise you how you can kick start your business marketing. With 1 billion people using the Internet, and therefore using major search engines, the potential Web audience is so large that a strategic approach to capturing your share of that market is critical. Obtaining higher rankings in the major search engines is one of the most effective marketing tools you can implement in today’s online world. Contact us now.

4. I already have an existing website, is it too late to make use of SEO?

It’s never too late to start even with an existing website. One of the many mistakes that business owner make is the not optimising their website to be “search engine friendly” and upon completing their website, they wonder why aren’t they getting leads or contacts. Contact us immediately and we will provide a professional complimentary assessment of your website now.